Toshiba launches range of home appliances in nationwide virtual event

Pranab Mohanty, Vice President, Toshiba Home Appliance Business

Following restricted movement of people due to the coronavirus pandemic, Japanese brand for home appliances, Toshiba introduced its 2020-21 range in a first ever nationwide virtual event on Wednesday. The new range launched during the virtual event includes multi-door refrigerator, 2-door refrigerators with top freezer, washer dryers, front-loading and top-loading washing machines, and water purifiers.

Speaking at the occasion, Mr. Pranab Mohanty, Vice President, Toshiba Home Appliance Business said, “Toshiba has always been known for providing technologically-advanced high-quality home appliances. The launch of our 2020-21 range of refrigerators, washing machines, washer dryers, and water purifiers is a testament to Toshiba’s strong commitment to satisfy the varied needs of our Indian consumers. Currently, these products are manufactured at and sourced fromToshiba global factories. To support our commitment towards the government’s Make-in-India mission, we soon plan to manufacture Toshiba brand products in India at the ‘Toshiba Manufacturing Complex’ located at SUPA Pune.”

Governed by the Japanese Takumi spirit, Toshiba 2020-21 range of home appliances is designed, engineered and manufactured with an uncompromising attention to the details that matter most to people. To complement consumers’ home décor, the new range perfectly amalgamates design with functionality, giving it a very elegant look and fit with the modern room interiors. “Our new range of home appliances is an embodiment of Toshiba’s meticulous product quality and design, guided by the Japanese ‘Takumi’ philosophy centered in highest level of craftsmanship,” added Mr. Mohanty.

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